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Immersive technologies are reaching a tipping point where buzz words like convergence, ubiquitous computing, and web 2.0 are transforming social practices. How can designers make sense of these changes? A recent Philips Design probe reveals that,
Far from fading out, as some media reports indicate, Philips Design believes that there is serious attention being paid to virtual immersive spaces, like Second Life, as dialogue with virtual world residents uncovers what companies can achieve above and beyond public relations and branding activities